E-commerce Operation 电商运营

Key responsibilities:

1. Coordinate the overall operation of Tmall/JD and other Ｏnline stores:

Including overall store operation planning   and activities Planning, marketing promotion, product management, etc., organize and co-ordinate the work execution of various positions in the department, participate in planning and developing product promotion plans, communicate and collaborate with departments such as graphic design and merchandise and achieve the sales goals of the stores. Suggest new strategies and concepts. Focus Ｏn margin retention.

2. Regularly track and evaluate the effectiveness of promotion:

Submit a statistical analysis report Ｏn the promotion effect, timely propose marketing improvement measures, and provide practical and feasible improvement plans.

3. Plan and develop product promotion plans:

Participate in planning and developing product promotion plans, communicate and collaborate with departments such as graphic design and merchandise, and improve overall store performance. 

4. Marketing strategy:

Key marketing strategies for increasing store and product traffic, and planning and implementing promotion strategies based Ｏn actual requirements, can effectively increase store and product traffic. 

5. Proficient in platform keyword strategy:

Familiar with search ranking and optimization, familiar with traffic tools, and able to increase the actual traffic of Ｏnline stores.

6. Data analysis:

Responsible for the deployment and optimization of promotional tools, improving product conversion rates, conducting professional data analysis Ｏn marketing data reports generated by various promotional tools (UV, PV, sales volume, bounce rate, regional distribution, conversion rate, etc.), as well as collecting and analyzing data from competitor websites Ｏn a regular basis; And provide corresponding evaluation reports. Provide data support for optimizing Ｏnline stores and improving customer experience

7. Others assigned by Manager:

 Specific projects.

8. Reporting: Reports Ｏn a day to day basis to the manager and also provides a weekly or bi-weekly update to management team.

Requirements:

1. Bachelor's degree.

2. Poven experience in E-commence operations.

3. Excellent communication skills; proficiency in English.